Project TYPE: Music Video

AMERICAN COLORS

ARTIST: BUFFALO BLACK
Director: NICK MELITA
PRODUCER: KYLE NOVAK

Shot inside an abandoned elementary school in South Dallas, American Colors is one of our favorites. The song speaks to systemic inequities in America, and the location—a school shuttered from lack of funding—brought that message to life. Time felt frozen: chalkboard lessons still visible, papers scattered, an empty auditorium waiting for a voice. Buffalo Black’s high-energy performance, paired with minimal camera movement, created a powerful contrast—his motion breathing life back into a space that had been silent for years. The result is raw, haunting, and deeply human.